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I often think about how technology improves my life. Whether I?m listening 
to Pandora on my way to work or reading a book on my Kindle, technology plays a valuable role in providing a source of entertainment. What I think about less often is how technology enriches my life in many ways beyond recreation. Technology has the ability to change the way I look at my own health and wellness. CEA members like OmniMount Systems, HealthSpot and FitBug are coming out with products that transform the way we exercise and look at our own health and wellness. The CEA Health and Fitness Technology Working Group is CEA?s home for members in the health and fitness field. We recently spoke with Daneen Kiger, marketing director of Global Channel Operations at OmniMount Systems Inc. about her involvement with the Health and Fitness Technology Working Group.
How did you decide to get involved in the Health and Fitness Technology Working Group?
Two reasons really. I?ve seen the opportunities that have come as a result of our participation in the Accessories Division. That, plus the fact that the Ergotron and OmniMount brands are launching products with a focus on health and wellness made it a no-brainer.
Why is Health and Fitness such an important facet of the CE industry?
Individuals are taking a much stronger role in their own health. They are looking for apps and other devices that help monitor, track and share their health and fitness stats with their peers. That kind of demand opens up a new category within the industry for WellTech products ? the kind that marry technology with health and wellness.
What is the next big thing in Health and Fitness technology?
The next big thing in the Health and Fitness category is expanding the term to include wellness. Life
style wellness is going to be the next big wave. And a part of that is driving more of a presence at retail, through dedicated WellTech areas or a special CEA certification on WellTech products.
What has been your most valuable experience as part of the Health and Fitness Technology Working Group?
The opportunity to shape and influence the research studies has been extremely valuable. We don?t always have the resources to conduct market studies ? having a dedicated person from CEA to drive that process and provide us with relevant material is so beneficial.
What would you say to people considering membership with CEA?
You get out of it what you put in, so before singing up make sure you have someone dedicated to the cause.
What do you think will be the hottest technology in 2050?
I?m hoping it?s Batman-like vehicles that get me places faster!
You can learn more about this important working group and how to get involved online.
Source: http://blog.ce.org/index.php/2012/10/26/meet-our-members-digital-health-fitness/
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